Believe or not, the Holiday season is right around the corner. Starting with Thanksgiving, then on to Christmas and lasting through the end of the calendar year – businesses will be looking to show their appreciation to employees and customers with a variety of gifts, special recognition and awards.

And right now is the perfect time to start planning your year end and Holiday promotions.

From Holiday gifts to year end awards – our 2018 Idea Guide has an unbelievable selection of unique gifts that will not only fit any budget, but are also guaranteed to impress your clients and employees.

Click the image below to browse this online guide and please call if you have any questions about finding the right promotional item to show your appreciation!

Media Release Contact: Rocky White

Email: info@pipelineDMS.com

Pipeline Demand Marketing Solutions Announces New Promotional Products Division

New division helps organizations build brand awareness, enhance corporate events and supports integrated demand generation activities.

 

CHICAGO, IL – July 27, 2018 – Pipeline Demand Marketing Solutions announced the launch of their new Promotion Products division at the ASI Chicago trade show and conference hosted by the Advertising Specialty Institute®.

Rocky White, President of Pipeline Demand Marketing Solutions (Pipeline DMS), a subsidiary of PDMS Group, LLC  said that adding the new promotional product and apparel division was a natural extension of the services Pipeline DMS currently provides. “We want to continue to be a complete demand marketing partner for our clients,” White said. “As we continue to help companies build sustainable demand marketing and lead generation strategies, we are in a unique position to help an organization select the most effective promotional products and apparel that best reflects the brand and helps support the overall goals and objectives of an organization’s marketing plan. From corporate events to targeted, automated marketing campaigns – integrating promotional products in to a demand marketing campaign can not only play an important role in building a company’s brand, but can also have a significant impact on demand generation results.”  

White furthered explained the advantages of working with a full-service, demand marketing agency when considering promotional products and apparel. “Most local, mom and pop companies simply don’t have the experience, background or complete understanding of an organization’s demand marketing strategy and how to best integrate promotional products in to their overall marketing mix,” he said. “Almost  anyone can sell a company a t-shirt, mug or any other promotional product. Our value is we understand how integrated marketing activities can impact demand marketing success and can help an organization make sure that the promotional items they select effectively enhance their brand, integrate with their other sales and marketing efforts and are tightly aligned with their overall demand marketing plan,” White said.

According to ASI’s Advantages magazine, promotional and advertising companies in the Midwest sold a total of $4.8 billion worth of promotional products in 2017.

Pipeline EMS offers over 500,000 products from over 6,000 vendors in the United States, all available from it’s online catalog – https://pipelinedms.espwebsite.com/

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About Pipeline DMS

Pipeline DMS is a full-service Demand Marketing Agency with more than 15 years of experience in creating, designing and implementing successful closed-loop, demand marketing solutions, helping companies across the country increase demand for their products and services.

Specializing in generating qualified leads and simplifying the complex process of demand generation in today’s market, Pipeline DMS leverages the latest technology, best practice processes, and deep understanding of both inbound and outbound marketing activities to effectively and efficiently generate sustainable lead generation results.

For more information on our services, visit us online at www.pipelinedms.com

Marketing in today’s digital world has many marketers scrambling to build marketing plans that not only deliver immediate results with a high ROI – but can also adapt to the changing behavior of prospects as they search for products and services online.

Prospects today have more control of how they find information about your organization (and your competitors) and how/when they engage with you. Many traditional marketing activities simply don’t align with the way prospects find,  search and buy products and services today.

Prospects have an unprecedented amount of options to learn about products and services at their pace…not yours. They have detailed information about you and your competitors literally at their fingertips and keyboards.

So, how do marketers solve the challenge of this changing landscape and find ways to not only find new prospects, but more importantly, engage with those prospects?

It all starts with a S.M.A.R.T.E.R marketing plan. In this eBook we’ve listed our top 10 strategies to help you build a winning S.M.A.R.T.E.R Marketing plan.

Click the image below to download your eBook. No registration required!

What is a landing page?

A landing page is essentially that – a place for your prospect or visitor to “land” when they visit your website, especially when you want them to take a certain action.  That action is usually filling out a form in response to a call-to-action they might have received from your email, a paid ad, your blog, or some other communication that drove the visitor to your site.

All businesses, regardless of size or industry, now understand the importance of content and the need to not only create great content on a regular basis, but to also proactively promote that content to their entire audience – from existing customers, qualified prospects, new leads, industry influencers, etc.

Unfortunately this might mean more work for your marketing team – already struggling to keep up with their current workload. Or it may involve recruiting other staff members that may not be particularly skilled at creating content, and therefore not using their time and resources in the most productive manner.

We’re excited to share the relaunch of our blog with marketers that understand how competitive and complex demand marketing is becoming  – and want to stay informed about the latest in best practices and effective demand marketing strategies.

Our blog and latest news section will allow us to not only share news, information and resources to help your demand marketing efforts – but will also provide you the opportunity to engage with our staff and other professional marketers.