Author Archive

Landing Page Basics – 7 Tips to Creating Landing Pages that Convert

What is a landing page?

A landing page is essentially that – a place for your prospect or visitor to “land” when they visit your website, especially when you want them to take a certain action.  That action is usually filling out a form in response to a call-to-action they might have received from your email, a paid ad, your blog, or some other communication that drove the visitor to your site.

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5 Essential Tools to Help Create Great Content

All businesses, regardless of size or industry, now understand the importance of content and the need to not only create great content on a regular basis, but to also proactively promote that content to their entire audience – from existing customers, qualified prospects, new leads, industry influencers, etc.

Unfortunately this might mean more work for your marketing team – already struggling to keep up with their current workload. Or it may involve recruiting other staff members that may not be particularly skilled at creating content, and therefore not using their time and resources in the most productive manner.

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Welcome To The Relaunch Of Our Blog And News Section

We’re excited to share the relaunch of our blog with marketers that understand how competitive and complex demand marketing is becoming  – and want to stay informed about the latest in best practices and effective demand marketing strategies.

Our blog and latest news section will allow us to not only share news, information and resources to help your demand marketing efforts – but will also provide you the opportunity to engage with our staff and other professional marketers.

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We look forward to hearing from you. Contact us by phone, email or via our social media channels.

Contact Us:

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Marion, Ohio 43302

Mail: PO Box 10
Marion, Ohio 43302

Pipleline Demand Marketing Office

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